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We are thrilled to announce an exciting new addition to the Assegai Awards for 2024. In response to numerous requests from our valued community, we are introducing a new entry category: Influencer Marketing. This eagerly awaited category will be open for submissions starting from 30th June 2024. Why Influencer Marketing?

Calling all talented creatives! The Assegai Awards 2024 are here, and it's time to shine! Whether you're a master of marketing, a digital dynamo, or a creative genius, we want to see your best work. Submit your entries now and showcase your innovative campaigns, brilliant designs,

It’s that time of year again, when agencies get an opportunity to shine up their credentials and polish their presentation to marketers waiting to be impressed.  But, says Johanna McDowell, Independent Agency Search & Selection Company (IAS) CEO and SCOPEN partner, make sure there’s more substance than shine.

TikTok is set to revolutionize how content creators engage with the platform through significant Community Guidelines updates effective 17 May 2024. These enhancements are designed to provide creators with clearer rules and greater control, ensuring a safer and more compliant community. Key Updates Include: Enhanced Visibility and Compliance: The new

Standing out from the crowd is essential in the dynamic and ever-evolving marketing world. As brands vie for consumers' attention in an increasingly competitive landscape, the need to deliver impactful, memorable campaigns has never been greater. Enter the Assegai Awards – South Africa's premier celebration of direct marketing

As the digital landscape continues to evolve and innovate, recognizing excellence in marketing and advertising becomes increasingly paramount. The Assegai Awards, renowned for celebrating outstanding achievements in the industry, are back for another exciting season in 2024. With entries set to open on April 2nd, agencies and companies alike are