Michelle Cavé

Customer Experience Architects, Point Iconic, has won two golds and one silver for its Ultra Liquors ‘Black Friday Like Never Before’ campaign at the Smarties Awards. The two gold wins were in the Customer Journey Marketing and Lead Generation categories, while the silver was awarded for the Small Budget, Big

By Sean Cavé: Social Media Manager at Brandfundi According to Hootsuite’s recently launched Social Media Consumer Report 2024, marketers are getting it wrong when building relationships with consumers online through social media. The findings clearly explain what resonates and what falls flat, offering valuable insights on critical aspects and

The South African Business Council (SABCO) recently awarded Point the 2024 Digital Transformation Award. The leading end-to-end marketing specialist was recognised for its commitment to digital innovation and its role in driving advancements in digital transformation initiatives.  The SABCO Awards celebrate globally relevant players across various sectors demonstrating exceptional achievement.